Our Glasgow Business Awards 2018 Nomination!

Today marks a very special day for the BC squad as we've been nominated for our very first award! We're delighted to announce that we've been short-listed as a finalist for the 'Excellence In Communication' category for this years Glasgow Business Awards 2018 hosted...

Marketing a marketing agency

In the last 12 months we’ve taken a lot of time out to consider how we position ourselves in the market and we’ve developed a marketing strategy for Brand Calibre that is designed to streamline our sales process and create a more authentic and engaging brand for our...

How to price your service based offering

It’s difficult to put a price on something that doesn’t involve any raw materials or that produces a physical object at the end, so where do you start? Firstly, what is a service based offering? The easiest way to describe it is something that isn’t tangible. For...

What is Employer Branding and why is it important?

We’ve seen a massive shift in the importance to companies of how they portray themselves to not only their customers but also their employees. Gone are the days where a good benefits package and competitive salary were all you needed to attract the right talent. The...